Technical University of Eindhoven

Jim Steenbakkers
Workshops & Communication

Mail Jim

Carlijn Valk
Behaviour Change and Motivational Techniques

Mail Carlijn

Dr. Yaliang Chuang
Interaction Designer and Researcher

Mail Yaliang


The Eindhoven University of Technology (TU/e) is a leading research university specializing in engineering science & technology. In the Times Ranking 2014 it ranked 106 worldwide. TU/e is in the region of Brainport where many high tech companies are co-located. TU/e is the number 1 university in the world that collaborates most with industry. The department of Industrial Design (ID) specializes in the design of intelligent systems, products and related services in a societal context.

Role in REACH

Among our several roles in REACH are: Coordinating workshops in extracting user and stakeholder insights and forming the architecture and service blueprint for the Reach System (PSS). Next to that, as a group, we will try to apply a great business focus in the project. Also we will be coordinating a big part of the behavioral and motivational challenges in the REACH project.