Target Users


Key Facts

  • Elderly at risk regarding loss of function
  • Elderly with low physical activity levels
  • Size of REACH target group: between 15% and 25% of the ≥65 population
  • Target settings: home care, care homes, rehabilitation facilities, hospitals

REACH represents a solution that seeks to reduce Long Term Care (LTC). It does this by serving as a personalized system for promoting and monitoring the activity of elderly citizens in order to reduce their risk of loss of function and associated morbidities (e.g., cardiovascular and neurological disorders/ diseases, depression, falls due to motor disabilities, etc.). Evidence from numerous rigorous studies demonstrate that increased levels of physical activity substantially improves health in older adults. In highly industrialized countries, where people are living longer, the levels of chronic health conditions are increasing and the levels of physical activity are declining.

While an increase in physical activity levels has been shown to be the most effective and important intervention strategy to improve health in elderly populations, it is notoriously difficult to increase physical activity, mobilisation, and rehabilitation among older adults. Current trends and tendencies to use wearable devices to provide instant feedback during training sessions attract a very small portion of the elderly who may benefit from increased activity. REACH, in contrast, adopts a proactive strategy of detection and prevention by targeting the elderly for whom engagement in physical activities is crucial to their continued independent living. At the same time, by exploiting ambient integrated monitoring, analytics and intervention sensitive to time and location, effective and intervention in the form of motivation feedback, mobilisation, rehabilitation and gamification is enabled.

Based on the large body of recent studies and in particular the European SHARE study, we estimate that the target group of older citizens in European societies who may be able to engage in and gain from the REACH monitoring and activation platform is between 15% and 25% of the ≥65 population.