The Eindhoven University of Technology (TU/e) is a leading research university specializing in engineering science & technology. In the Times Ranking 2014 it ranked 106 worldwide. TU/e is in the region of Brainport where many high tech companies are co-located. TU/e is the number 1 university in the world that collaborates most with industry. The department of Industrial Design (ID) specializes in the design of intelligent systems, products and related services in a societal context.
Technical University of Eindhoven
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Role in REACH
Among our several roles in REACH are: Coordinating workshops in extracting user and stakeholder insights and forming the architecture and service blueprint for the Reach System (PSS). Next to that, as a group, we will try to apply a great business focus in the project. Also we will be coordinating a big part of the behavioral and motivational challenges in the REACH project.